PREPARE FOR THE UPSWING IN CONSUMER SPENDING CONTINUED PASSING ON MORE POSITIVE NEWS, RESEARCH AND RECOMMENDATIONS INTRODUCTION Spring into action!   As reported in our February blog, it seems Marcus the Mystic Pig was correct as we have seen glorious...

Prepare for the upswing in consumer spending – Marketing advice for Gloucestershire/South Midlands and Cotswold companies Passing on lighthearted and more authoritative research news. INTRODUCTION Early spring? Upswing in consumer spending? As seen on ITV’s ‘This Morning’ show yesterday, Marcus...

Customer engagement 2021 – Marketing Advice for Gloucestershire/ South Midlands and Cotswold companies Passing on research and pointers for customer engagement Firstly a happy New Year to all of our readers.  Secondly, against the current background of a seriously threatening...

As 17.2m brits plan to switch to online shopping permanently our virtual shop platform can help you stand out from the crowd – more customer engagement and more sales. As reported in the Retail Gazette in August this year, 17.2...

Throughout the Covid crisis consumers have either learnt new buying habits or have increased their use of new buying models. Current research confirms that on-line food sales were up 62% in June compared with February 2020.  Although consumers are now,...

CHARTERED INSTITUTE OF MARKETING ADVICE In its recent article, published on the 26th March 2020, ‘’DRIVE MAXIMUM VALUE FROM ONLINE LEARNING’, the CIM states ‘online training has certainly been an ideal solution for marketing professionals keen to boost their learning...

Online learning recommended to maintain customer engagement during the COVID 19 Crisis. Chartered Institute of Marketing Advice In its recent article, published on the 26th March 2020, ‘’DRIVE MAXIMUM VALUE FROM ONLINE LEARNING’, the CIM states ‘online training has certainly...

THE RISE AND RISE OF ONLINE ENQUIRY FORMS   CIM WEST – COMMENTS – ONLINE ENQUIRY FORMS As reported last Autumn, a CIM contributor commented on the fact that online enquiry forms are seemingly taking over from the provision of...

Passing on pointers for Marketing in Gloucestershire and the South West SUCCESSFUL COMMUNICATIONS AS REPORTED BY THE CIM 26 JUNE 2019   In its June 26th news article, ‘The single biggest problem in communication is the illusion that it has...

PASSING ON SIX POINTERS FOR SUCCESSFUL CONTENT MARKETING, AS PRESENTED AT A CIM WALES MARKETING MASTERCLASS. Consider the role of PR in your SEO strategy To prove to Google that your website is important, you need to secure good quality...