Reader/subs offers & PR campaigns

Reader/subs offers & PR campaigns

PR campaign for Beech’s Fine Chocolates

PR image design to ensure premium
placement of articles

PR campaign to launch 55 Above’s Orange Gin

Cover gained: 13 specialist Drinks Trade titles targeted, 8 provided prominent cover. Of these front page and or inclusion in Gin features pages were given.

Reader/subs offers

Results:

These joint reader offers achieved high levels of interest.  For example the joint Champagne Collection and Beech’s Fine Chocolates competition achieved in excess of 20,000 opens with a final result of 3,780 entrants for data capture/direct marketing purposes.